I just finished watching Mr. Mom and had a flashback the early 1980's. It wasn't really a surprise, but it still struck me how the troubles of that time reflect the same economic troubles we're having today. The decrease in car sales, the lack of employment... the way fashion was reflected in style of curtains in the house(all those ruffles are disturbing!).
Part of the beauty of Mr. Mom, for me anyway, is that its plot line includes an advertising agency and a campaign for Schooner Tuna. Have we reached the point where we should expect companies selling us goods to discount their products? Are we in a
Mr. Momconomy?
Columnist Nick Falsone wrote a story about a local company that's applying Mr. Momconomy tactics. Humphries: Schooner Tuna - the tuna with a heart. Will these tactics work a second time around? If you ask me, I say yes - but not for expanding their market share. If high quality product prices become comparable to lower end products, people might be more likely to buy them - I would, but when the price went back up I'd go back to the other brand. But this brand isn't after me, I'm too cheap, they're trying to keep their original market share... and keep them loyal.
What do you think? If more companies did this would it really make a significant difference to the people who really need it? Would regular brands, not high quality brands, apply this successfully - could they afford to? if so for how long?
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